Contains 100% natural ripe mango fruits chunks, no puree or concentrate. Highest fruit content (52%) unlike most jams/ conserves/ preserves in the market. Contains no added sugar, made with sugarcane juice and organic jaggery. No artificial colour or flavours added; long shelf life, store in refrigeration since product contains natural wholesome ingredients. Great in breakfast: on toast, waffles, pancakes, paratha, or just a spoonful as a dessert!